About Alignr
Why I built Alignr.
Ten years in recruitment taught me the model was broken. I built Alignr to prove it could work a different way.
The origin
I spent a decade inside the recruitment industry. I placed over 500 people in that time — some are still running the teams I hired them into. I also watched the industry earn every piece of its reputation.
Agencies take your brief and fling thirty CVs at the wall. Junior consultants get handed accounts they do not understand. The consultant who took your call is gone in six months because turnover runs 43% annually. Fees are paid on offer acceptance — so the agency gets paid whether the candidate lasts five months or five years.
I built Alignr to invert the model. One owner — me — on every engagement. A systematised process built on an avatar defined before anyone opens LinkedIn. A shared portal where you see every candidate, every score, every decision. You pay nothing until the candidate walks through the door on their first day. If they leave inside six months, I replace them free.
The agency model is broken. Alignr is what I built instead.
How I think about it
Four beliefs. Every engagement runs on them.
- 01
I sell my time, not my contacts.
Recruitment is not a database business. The work is in the diagnosis, the avatar, the structured interview, the second-call follow-up. That is what you are paying for.
- 02
Hiring is a system, not a vibe.
Gut-feel hiring is how you end up replacing the same role twice in a year. Every decision tied to the same avatar, scored against the same criteria, by the same people. Repeatable.
- 03
Owner-led means owner-led.
Every brief, every interview, every offer call — me. No junior handoffs, no account managers. The cost of inconsistency is higher than the cost of saying no to a brief I cannot run myself.
- 04
If I cannot fix it in six weeks, I should not take it.
Most engagements close inside six weeks. Complex senior roles take eight to ten. If a search drags beyond that, something is wrong with the brief — and it is on me to call it.
Book a call
A 30-minute working conversation.
I will tell you whether I can help, what a first engagement looks like, and whether I think you would be better off doing it yourself.
Book the call